We Are Grey
Over the past four years Grey has transformed its business performance and creative output making it one of London’s most dynamic and fastest growing agencies. Our strategy for change has been our culture – we call it OPEN. Open is about creating an environment that is creatively stimulating and personally rewarding - and the best way to create fantastic creative solutions and happy clients. It's been the engine behind our new business success which has seen us nearly double in size and win 17 accounts over the past two years including Greene King, Lucozade, Brother, Vodafone and Sony. Other blue–chip clients include Pantene, The British Heart Foundation, Boss Fragrances, Sensodyne, Allianz and Pringles.
Our work continues to supersede traditional expectations of advertising. The Lucozade re-launch generated the highest ever pre-order in iTunes global history and a massive UK #1 single for DJ Fresh. We won a British Comedy Award for The Angina Monologues a campaign for The British Heart Foundation. Our Toshiba Space Chair Project sent a chair and $100 to the edge of space and we launched the Honda CR-Z through the world’s first crowd-sourced film. And apologies to ageing punks – we used Johnny Rotten to sell bucket-loads of butter. Most recently, we produced the wildly successful ‘Hands-only CPR’ campaign starring Vinnie Jones – a charity ad that makes you smile rather than wince.
Our social media business, The Social Partners are one of the leaders in their field with clients that include Bosch, Pringles, 3M and Bacardi.